Finding the Right Balance: Long-Form vs Short-Form Content in AI Search
Content is still king in digital marketing, but with AI-powered search engines like Google MUM and BERT reshaping the landscape, businesses must rethink content length strategies. Long-form content builds authority, ranks for competitive keywords, and engages readers, while short-form content delivers quick answers, works well on mobile, and keeps websites active. The future of SEO lies in balancing both. At Crunchy Digital,
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