GenefiedTech’s QR code-based Retailer Loyalty Platform, Rewardify, as a solution for brands to improve their retailer loyalty and customer retention. The platform aims to address the challenges faced by brands in their existing loyalty programs and offers various benefits.

According to the provided information, the flaws in the client’s previous Retailer Loyalty Platform included single-channel availability, a conventional reward system, poor communication setup, weak rewards/benefits/discounts process, and the absence of real-time retailer relevant data.