Are Micro Influencers the Future of Social Media?
Are Micro Influencers the Future of Social Media?
In this fleeting and evolving realm of social media, influencer marketing has emerged as a cornerstone for brands, business promotion, and audience engagement. While some mega influencers and celebrities have dominated this for years, a new trend is emerging: the rise of micro influencers on Facebook. These influencers are proving to be valuable resources for brands because of their smaller but extremely engaged followings.